Companies using Google Tag Manager

Google Tag Manager detected on 2,205,396 websites. 131,256 have a verified company profile in the directory.

Analytics & session recording

Google Tag Manager loads marketing and analytics tags from one container, a sign of a more deliberate marketing setup.

Who uses Google Tag Manager

Breakdown of the 131,267 companies in the directory with Google Tag Manager on their website, out of 2,182,498 websites where we have detected it.

By industry

  1. HVAC9,417 · 7%
  2. Plumbing6,950 · 5%
  3. Dentist6,856 · 5%
  4. Home Remodeling5,237 · 4%
  5. Roofing4,687 · 4%
  6. General Contractor4,599 · 4%
  7. Landscaping3,982 · 3%
  8. Law Firm3,679 · 3%
  9. Electrical3,550 · 3%
  10. Real Estate Agency3,087 · 2%
  11. Insurance Agency2,704 · 2%
  12. Manufacturing2,665 · 2%

By state

  1. California11,885 · 9%
  2. Florida11,141 · 8%
  3. Texas10,548 · 8%
  4. North Carolina6,373 · 5%
  5. New York5,939 · 5%
  6. Illinois5,851 · 4%
  7. Ohio5,827 · 4%
  8. Tennessee5,716 · 4%
  9. Pennsylvania5,702 · 4%
  10. Virginia5,627 · 4%
  11. Michigan5,556 · 4%
  12. Georgia5,503 · 4%

Also found alongside

  1. Google Analytics98,890 · 75%
  2. Google Fonts87,969 · 67%
  3. Google AdSense85,470 · 65%
  4. Wordpress78,272 · 60%
  5. jQuery72,016 · 55%
  6. reCAPTCHA32,966 · 25%
  7. Cloudflare26,941 · 21%
  8. Google Maps API24,702 · 19%
  9. YouTube23,403 · 18%
  10. Font Awesome18,951 · 14%

By company size (employees)

  1. 1-10 employees71,234 · 56%
  2. 11-50 employees43,886 · 35%
  3. 51-200 employees7,500 · 6%
  4. 201+ employees3,572 · 3%

Average Google rating

4.68 across 101,320 rated businesses

Adoption, last 90 days

+59 companies added Google Tag Manager, −63 removed it (last 30 days: +59 / −63).

Detected by re-reading each company's website; counts grow as sites are revisited.

Need the full list? Search every company using Google Tag Manager in Coldlytics, with verified decision-maker emails and direct dials.

Export companies using Google Tag Manager →

131,256 companies using Google Tag Manager

1-50/131,256+

Related technologies: Analytics & session recording