Company Overview
Company Name
Herslof Opticians
Address
3556 S Moorland Rd, New Berlin, WI, 53151, United States
Website
herslof.comPhone
(262) 786-8860Approx. Annual Revenue
$7.5M
Employees
50
Established
1941
Google Reviews
3.1 (51 reviews)
Locations
17
About Herslof Opticians
Herslof Opticians is a family-owned and operated eye care company serving Wisconsin for three generations. Based in New Berlin, the company provides quality eye care, including comprehensive eye exams, eyeglasses, and contact lenses, to the local communities. Herslof Opticians is known for its experienced technicians, local craftsmanship, and commitment to customer service.
Business Profile
Read from the Herslof Opticians website on Oct 12, 2026. Hover an item to see the exact wording it came from.
Ownership (as declared by the business)
About the website
- Website quality (AI-assessed)
- 7/10 · Clear navigation and service pages; Copyright notice says 2022
- Footer copyright year
- 2022
Herslof Opticians locations
17 Google Business Profile listings.
| Location | Google category | Reviews | Status |
|---|---|---|---|
| 3556 S Moorland Rd, New Berlin, WIprimary | — | 3.1 (51) | Claimed |
| 2636 Eastern Ave, Plymouth, WI | — | — | Claimed |
| 12000 W Carmen Ave, Milwaukee, WI | — | — | Claimed |
| 12000 W Carmen Ave, Milwaukee, WI | — | — | Claimed |
| 3719 80th St, Kenosha, WI | — | 4.4 (178) | Claimed |
| 3631 W Oklahoma Ave, Milwaukee, WI | — | 2.8 (158) | Claimed |
| 411 E Silver Spring Dr, Milwaukee, WI | — | 3.7 (71) | Claimed |
| 524 Main St, Racine, WI | — | 3.0 (67) | Claimed |
| 11450 W Burleigh St, Wauwatosa, WI | — | 3.3 (63) | Claimed |
| 5300 S 108th St #24, Hales Corners, WI | — | 3.1 (62) | Claimed |
| 10320 N Port Washington Rd #1, Mequon, WI | — | 4.3 (56) | Claimed |
| W176N9328 Rivercrest Dr Ste 8, Menomonee Falls, WI | — | 2.3 (47) | Claimed |
| 821 Meadowbrook Rd Ste 7, Waukesha, WI | — | 2.8 (36) | Claimed |
| 620 E Green Bay Ave, Saukville, WI | — | 3.0 (28) | Claimed |
| 712 N Casaloma Dr, Appleton, WI | — | 2.7 (19) | Claimed |
| 888 Thackeray Trail Ste 202, Oconomowoc, WI | — | 4.3 (19) | Claimed |
| 3108 S Business Dr, Sheboygan, WI | — | 3.7 (18) | Claimed |
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Frequently Asked Questions about Herslof Opticians
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Key Decision Makers
Greg Lundgren President/Chief Operating Officer