Question 1

What is Auracell?

Accepted Answer

Auracell is a scented plastic made from sustainably harvested trees or cotton that is BPA- and phthalate-free. It is a breathable material that keeps emitting encapsulated fragrance for years, offering endless possibilities to enhance the ambiance, set the mood, and convey brand experiences through fragrance.

Question 2

Why is scent marketing important?

Accepted Answer

Scent marketing is important because today's consumers are increasingly seeking greener, more environmentally-friendly products. Auracell helps manufacturers meet this demand by providing a long-lasting, sustainable scented plastic solution for their products.

Question 3

What are some of the unique features of Auracell?

Accepted Answer

Some of the unique features of Auracell include its long-lasting scents, with some samples still scented after two decades, and its breathable, emitting properties that allow fragrances to be encapsulated and released over time. Auracell also offers endless possibilities for creating memorable brand experiences through fragrance.

Question 4

What industries or applications is Auracell used in?

Accepted Answer

Auracell has been used in a variety of industries, including the airline industry with the innovative Jetscent product offering, as well as in products from companies like Mentos, Chupa Chups, Airheads, and Build-A-Bear Workshop.

Question 5

How can Auracell help companies innovate their products?

Accepted Answer

Auracell can help companies innovate their products by providing a high-quality, sustainable scented plastic solution that can enhance the consumer experience and set their products apart in the market. The long-lasting scents and endless possibilities for fragrance-based brand experiences make Auracell a valuable tool for product innovation.

Rotuba

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About Rotuba

Frequently Asked Questions about Rotuba

What is Auracell?

Why is scent marketing important?

What are some of the unique features of Auracell?

What industries or applications is Auracell used in?

How can Auracell help companies innovate their products?

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